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48398412 Business Analyst - New York, NY

Job Information

ID :
#35815166
# of Positions :
1
Minimum Education Level :
Unspecified
Experience Required :
3+ years
Duration :
Full Time Regular
Shift :
Unspecified
Hours per week:
40

Job Description

 
Description

Jobson Healthcare Information (JHI) is a premier healthcare information and marketing services provider, with leading positions in a variety of growing healthcare markets such as pharmacy, eye care, clinician (physicians, nurse practitioners and physician assistants) and the managed markets (managed care, hospitals and government). Through its diversified, multi-media portfolio of marketing services, information databases, publications, medical education programs, events, websites and other digital and traditional media services, JHI is uniquely positioned to inform and educate a highly targeted network of approximately one million healthcare professionals across multiple specialties.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
JHI Business/Data Analyst

Seeking a Business/Data Analyst within the Data Analytics Team to support the Marketing department. Using various tools, you will access marketing data to help clients understand performance, and how to improve usability, promotions, and marketing campaigns over time. This position will report to the Director and can be based in New York City or Lyndhurst, N.J.

In this multifaceted role, the Business/Data Analyst generates insights from a variety of digital media initiatives, including websites, email campaigns, video, and digital advertising. Our ideal candidate has 3-5 years of digital analytics experience and excellent communication skills.
Job Responsibilities
Responsible for data collection, performance reporting and analysis for all campaign websites and associated digital marketing efforts
Support internal Marketing teams, developing and providing daily, weekly and monthly reporting using SQL, Enterprise reporting tools and other means.
Think creatively about new ways to measure programs, particularly cross-channel promotions and programs that are featured in new channels
Responsible for setup and delivery of reporting to our external clients.
Investigate issues related to report delivery and assist in identifying root causes.
Create and maintain reporting documentation and user guides
Assist in the delivery of regularly scheduled and ad-hoc reporting
Deliver timely accurate reports
Work with team members to come up with innovative new ways to capture and display data (data visualization)
Access and analyze digital marketing data from various sources such as Adobe Analytics, Google Analytics, email service providers, and more
Understand the technical underpinnings of web analytics, and write tracking requirements for websites and marketing campaigns
Develop benchmark performance across all digital products and channels
Support A/B and multivariate testing scenarios to improve usability, marketing performance, and conversion
Be able to explain analytic concepts and their importance, to clients and other non-analytical stakeholders
Qualifications

3+ years' experience in digital marketing/analytics
Experience in report writing and reporting applications.
Ability to be client facing/communicate with clients
Ability to understand data tables and relationships.
Experience with databases such as SQL Server, Oracle, MS Access, etc. and strong SQL skills. Must be able to write SQL queries from scratch
Experience with Excel and some knowledge of advanced analytic functions such as vlookup, named ranges, pivot tables, formulas, etc.
Bachelor's degree preferred
Ability to work independently and as part of a team while managing multiple projects at the same time
Proficiency in Web Analytics software, MS Word, Excel, Access and PowerPoint
Strong data analytical skills, experience with Omniture/Adobe Analytics


Equal Opportunity Employer of Minorities, Females, Protected Veterans, and Individuals with Disabilities

Company Information

Name :
Description :
WebMD provides valuable health information, tools for managing your health, and support to those who seek information. You can trust that our content is timely and credible.
Type :
Direct Employer
Address :
111 8th Avenue
New York, NY 10011

Application Information

Online :
Job Posting Entered On :
4/7/2021
Job Posting Expires On :
7/6/2021
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